Advertise with Penguin Pods

Your market is here!

Some documented facts:

Thousands of regular listeners in more than 30 countries on four continents enjoy our shows, according to media download statistics from Podtrac. And our audience is growing monthly!

The coveted 35-54 age group is the fastest growing demo of podcast listeners. See study.

A Jan. 2008 study shows the internet accounts for approximately 20% of overall media consumption in the US. (research by Yankee Group)

It's estimated the US advertising market will reach $50 billion by 2011 (Jan '08, PodcastingNews.com)

Read what Arbitron has to say in a recent study on the effectiveness of advertising on Internet broadcasts.

More former radio listeners are becoming podcast fans because it offers exactly what they want to hear, when they want to hear it. While walking the dog, jogging, at the airport or in the car...get the picture? Time-shifted entertainment. TiVo for the ear!

Podcasts are short. The best ones are 5-10, maybe 15 minutes. Listeners *asked for* the program. Many signed up (free subscription) for the shows. On-demand listening is becoming a revolution in the way the world consumes digital media.

On-demand listening means your market hangs on every word.

Promoting our product

How do we draw your market to you? Great question! For starters, all Penguin Pods shows are on iTunes. 80% of the world goes there to find podcasts. In cyberspace there exist dozens of other powerful podcast directories. Web pages frequented by millions of people every day. You'll find us on all the popular ones. Google and Yahoo search engines? You bet, but that's only the beginning!

Magazine articles have featured our programs.

Fans of the Boston Red Sox followed their team's fortunes and the stars-of-tomorrow with two of our most popular baseball podcasts.

Nearly two dozen exhibitors at the Portland Flower Show told their clients and customers about our live coverage of the event. Loyal readers of People, Places and Plants Magazine throughout the northeast tuned in too!

Put the Internet's power to work for you

Pick the podcast to match your target audience. It will be branded with your company logo and all shows will include a 10, 20 or 30-second professional audio commercial for your product or service. We produce this ad for you at no cost. Also, we can tailor your ad to run in one episode, or as our exclusive sponsor for the entire series!

Because podcasts hit your targeted market at exactly the right time we can deliver your message far more cost-effectively than radio, TV or print- meaning higher ROI. Advertising on Penguin Pods is effective, economical and easy! Ask about our great rates and bonus offers!

Call us today at 207.772.0626
E-mail us info@penguinpods.com.